Internet Branding Step 1: Understanding Your Goal & Assessing Your Digital distinction

Part 1: Internet Branding versus Personal Branding When you strategically bring your brand online, you can create this community around you, yourself and your business. People will be drawn to you first, as a small business owner, then secondarily your business. The blend of buying your products, services, consultations and coaching sessions is … [Read more...]

Consumer Generated Advertising & Marketing – Your Thoughts?

Conumer-Generated Marketing defined by Wikipedia is Consumer Generated Marketing is when average people create advertising for companies. This can include images, video, blogs, etc. Examples include Diet Coke and Mentos videos, the I've Got a Crush On Obama video, Star Wars fan films. The content in CGM is obviously brand based or brand focused … [Read more...]